Introducing the UK’s Hottest Skincare Brand - THE INKEY LIST: YOUR BEAUTY TRANSLATOR
-And donating fish used in their aquaponic systems to shelters across the GTA -
HAMILTON, ON - Green Relief Inc., a licensed producer of medical cannabis in Flamborough, Ontario, has become the world’s leading expert on growing cannabis on a commercial scale using aquaponics. Aquaponics is a sustainable form of agriculture where fish and plants are grown together in a natural ecosystem-based environment. Aquaponics combines the best attributes of aquaculture and hydroponics without the use of chemical additives or having to discard harmful water into the environment. It can produce more than ten times the crop yield per acre and uses 90% less water than conventional farming.
With the natural resources of our planet being depleted at an alarming rate, Green Relief believes in striving to embed sustainability in every fiber of its company through awareness, involvement, and innovation. They incorporate strong environmental, health, and social values in everything they do from the geo-thermal advantage of their earth-sheltered building, to the 100% use of energy-saving LED lights and environmentally responsible aquaponic growing systems. From their planned integration of job positions for the physically disabled through the Ontario Disability Employment Network, to donating organically fed tilapia to the local homeless shelters for people in need.
Green Relief’s team of exceptional horticulturalists, scientists, and aquaponic specialists are committed and actively engaged in the company’s mandate for sustainability. It’s this greater purpose that has created such a powerful company culture where all the employees are personally engaged in a process where they can actually see how they are improving peoples’ lives and making a difference in the world. Exceptional people growing an exceptional plant.
At Green Relief, the cannabis plants are propagated from carefully selected mother plants that are replaced regularly to ensure that the strong genetics of each strain are maintained for optimum cannabinoid and terpene production. This ensures that the medical cannabis is consistent from batch to batch resulting in a dependable and high-quality product. Carefully tracked batches of each plant strain are harvested every two weeks to ensure maximum freshness, quality, and traceability is maintained for their patients.
The highly qualified Quality Assurance team at Green Relief ensures that all procedures and protocols are strictly applied during the growing, harvesting, drying, and extracting processes for their medical cannabis. All their products undergo strict testing by both their in-house scientists and third-party laboratories. Products are tested for potency levels as well as for microbiological contaminants, heavy metals, pesticides, and aflatoxins to ensure that patients are receiving a safe and consistent product in every order.
Warren Bravo is the co-founder and CEO of Green Relief Inc., a licensed producer devoted to bringing innovation and social responsibility to the medical cannabis industry through the use of aquaponics. In the early 1980’s, Warren became the third-generation of the Bravo family to join the family business, Bravo Cement Contracting. By the early 1990’s, Warren had climbed the ladder to company president, leading the firm to become one of the most significant concrete companies in Canada with a worldwide presence. In 2013, Warren took a leap of faith leaving Bravo Cement to establish Green Relief Inc. with co-founder Steve LeBlanc.
Their mission: help patients improve their quality of life while furthering the science of medical cannabis and sustainable agriculture around the world.
Recently, Green Relief has expanded its operations by acquiring a 100,000 sq.ft. Facility in nearby Stoney Creek, Ontario, providing a real boost to the local economy. The facility, which will contain 75,000 sq. ft. of growing area and 25,000 sq. ft. of office space, allows Green Relief to grow its medicinal products on a much larger scale. The building will act as an extension of the company’s headquarters in Flamborough and includes plans for installing a second floor, which will double the production output. Green Relief will be hosting a job fair in the coming months and is very excited to be expanding employment opportunities in the Stoney Creek area by creating approximately 100 new living wage jobs. Green Relief also plans to go public giving an initial public offering (IPO) in the coming months.
About Green Relief Inc. Green Relief Inc. is a licensed Canadian producer of medical cannabis under Health Canada's Access to Cannabis for Medical Purposes Regulations (ACMPR) and are fully licensed to produce and sell both dry cannabis products and cannabis oils.
Their mission: To help patients improve their quality of life, invest in furthering the science of medical cannabis through meaningful research, and advance sustainable agriculture around the world through aquaponics.
To book an interview or to request a tour of the facility please contact:
Chris Binet, Publicist
416-907-0977 xt. 4
Toronto, ON – Dr. Robert Jones, BSC, MD, ABHRS, and his team are always looking into innovations for hair restoration, and cloning might be the next evolution in non-invasive procedures. Currently, an international team of hair restoration doctors is perfecting this new procedure in the UK and looking to bring it to North America.
Hair cloning uses approximately 50 healthy follicle cells or dermal papillae that are extracted using the FUE procedure from the subject’s areas that are not bald. They are then Cryopreserved which is a process where biological constructs are preserved by cooling to shallow temperatures (typically -80 °C or -196 °C using). They would then be shipped to a facility where they can be multiplied (cloned) and grown in a culture. These newly produced cells can be re-implanted in the areas of hair loss where they would act healthy and produce hair.
Current laws prevent any cloning in Canada and the United at the moment, but doctors are working diligently to make hair cloning a reality in North America. 85% of men by the age of 50 years old will have significant hair loss according to the American hair loss association. And by the time Women turn 40 years old, 40% of them will experience hair loss, according to the American Academy of Dermatology.
"FUE hair transplant still stands as the best method for hair restoration while we wait for hair cloning to become a reality." Says Dr. Jones. It uses a cutting-edge technique where the surgeon carefully removes the donor's hairs and then the surgeon will then implant them into the treatment area(s) for an immediate result. There are also other options for hair restoration options such as PRP (Platelet Rich Plasma) injections that use your blood platelets to stimulate growth, Minoxidil, a topical solution, Finasteride an oral regrowth medication and laser.
Dr. Robert Jones is recognized worldwide as an innovator in hair transplant techniques, leading the way with the latest technologies to hit the market since 2003. He was the first doctor in the world to perform large session FUE transplants. He now offers eyebrow and beard transplants and uses body hair transplants for those with limited donor sites and is the first to offer Celebrity non-shave FUE in Canada.
To request an interview please contact publicist: Chris Binet, Publicist | Blend PR | o.416-907-0977 ext.4 | c. 416-567-4800 | email@example.com www.blendpr.com
Get bronzed like a celebrity with Brazil Bronze
Toronto, ON (January 2018) — Ever want to get bronzed like a Victoria Secret Model? Or glow like a celebrity on the red carpet? Emily Bloom, founder of Bronzed By Bloom, and her experts here in Toronto are able to give it to you. She has trained with New York City celebrity technician Joy Romano and has learned all the techniques used for models and red-carpet celebrities. She now exclusively offers this using a unique formula, Brazil Bronze here in Canada for the first time.
Brazil Bronze is a luxury line of all natural, UV free spray tanning solution imported from New York City. It has been voted #1 by Vogue and Allure magazine for having the most natural tan and has been seen and used for Victoria’s Secret runaways, The Oscars, The Emmys and much more. Bronzed by Bloom has the exclusive rights here in Canada and are also the official spray tan sponsor for the Raptors Dance Pak.
What makes Brazil Bronze Unique? The solution has added ingredients like Hyaluronic Acid, Resveratrol, Vitamin C & D.
What is a UV Free Tan? Brazil Bronze is a proprietary spray tan solution that is water-based, made with purified water, the highest quality Eco-Cert approved DHA and infused with organic and natural ingredients. These solutions have been safety tested in the US, EU and South America. All Brazil Bronze spray tan solutions are free of peanuts, parabens, phthalate, sulfate. Brazil Bronze is organic, vegan, gluten and cruelty-free - certified by the PETA Foundation. As part of Bronzed By Bloom’s commitment to safe skin practices, 5$ is donated to the Melanoma Research Foundation for every bottle of Brazil Bronze purchased.
Bronzed By Bloom uses superior artisanal and matrix colour processing to guarantee colour matching with each clients’ skin tone. They also specialize in body contouring and body sculpting to give a beach-perfect look. They offer this at their flagship location at 783 Queen Street West or can come to you via a mobile spray tanning service.
To request an interview or a Bronzed by Bloom Spray Tan, please contact publicist: Chris Binet, Publicist | Blend PR | o.416-907-0977 ext.4 | c. 416-567-4800 | firstname.lastname@example.org www.blendpr.com
-Hair is Transplanted Without a Shaved Donor Site-
Toronto, ON (January 31, 2018) - Celebrity no-shave FUE is a new cutting-edge hair transplant technique that has been used by celebrities in Hollywood and is now launching in Canada for the first time. Dr. Robert Jones, BSC, MD, ABHRS, hair transplant specialist, will be the first to bring this new breakthrough innovation to Canada.
Recently we have seen an influx of female celebrities such as Keira Knightley, Tyra Banks, Kristin Davis, Selma Blair, Neve Campbell and Rosie O’Donnell coming out about their hair loss. By the time Women turn 40 years old, 40 percent of them will experience hair loss, according to the American Academy of Dermatology.
Celebrity no-shave FUE hair transplant was created for celebrities who cannot afford to have visible signs of hair restoration or any downtime after a procedure. It uses a cutting-edge technique where the surgeon carefully removes donor hairs without having to shave the donor area. This makes the donor area virtually undetectable. The surgeon will then trim the donor hairs and implant them into the treatment area(s) for an immediate result. Patients keep their normal hairstyle, donor areas are undetectable and there is no downtime.
FUE hair transplant procedures traditionally required a doctor to shave a large donor area. This was reasonable for patients with shorter hair, however, for anyone with longer hair, they would have to allow time for it to grow back.
"This is changing the hair loss industry, especially for Women. Finally, we have a technique where we can remove donor hairs one-by-one without shaving a large donor area. We can then transplant those single hairs into the areas of thinning hair or complete hair loss without anyone noticing. This is truly cutting edge and is taking the hair loss restoration industry by storm," says Dr. Jones, BSC, MD, ABHRS.
Dr. Robert Jones is recognized worldwide as an innovator in hair transplant techniques, leading the way with the latest technologies to hit the hair transplant market. Dr. Jones has been offering minimally invasive hair transplants or FUE (follicular unit extraction) since 2003 and was the first doctor in the world to perform large sessions using this technique. He now offers eyebrow transplants, beard and body hair transplants for those with limited donor sites, and is the first to offer Celebrity non-shave FUE in Canada.
Toronto, ON: Move over UBER, there is a new rideshare in town! InstaRyde, created right here in Toronto, has selected Blend PR to be their representative agency. Blend PR’s connections and experience promoting local brands in Toronto will be crucial to their launch.
InstaRyde’s founding was based on the following principles: Torontonians should pay less, keep money local, eliminate surge pricing and provide better pay for drivers. “We have taken the time to listen to drivers and riders in our city and have developed InstaRyde as the answer,” says Naveed Marzook, Marketing Manager, InstaRyde.
How is InstaRyde different from other rideshares:
• Made in Toronto, For Toronto. The InstaRyde team is from Toronto and they love our city and know it well. They have taken the time to listen to riders’ and drivers’ needs and concerns when creating InstaRyde. They celebrate inclusivity, diversity and changing the shape of the ridesharing experience.
• InstaRyde takes care of their driving team (and is hiring now!). Each new driver will benefit from bonuses such as $300 for completing 50 rides in 30 days, up to $1000 in additional bonuses and $100 for each driver referral.
• InstaRyde will offer drivers access to a fuel savings program.
• More money goes to the drivers. InstaRyde takes a flat rate of 99c from every ride.
• Don’t forget about their amazing rider incentives such as free rides, gifts, and more.
• Riders pay less. On average about 20% less than other ridesharing services.
• Giving Back to Toronto. InstaRyde believes in community. That’s why they are partnering with a local charity and donating 25% of their proceeds from each ride during the month of December.
InstaRyde is a Toronto-based ridesharing app that pays Toronto drivers significantly better than other platforms—taking only 99 cents per ride—and charging riders less—on average about 20% less than their competitors. Their intent is to reward drivers and riders for using their service and, in doing so, create a community of ridesharing enthusiasts. They also have created a mandate to give back to their community by donating a portion of each ride to a local charity in need. Instaryde was developed in response to shortcomings on other ridesharing platforms as an on-demand app that puts a safe, reliable and affordable ridesharing experience at the tip of your fingers.
To request an interview please contact publicist: Chris Binet, Publicist | Blend PR | o.416-907-0977 ext.4 | c. 416-567-4800 | email@example.com
Go to InstaRyde's Website: InstaRyde.com
Blend PR has been hired to handle all digital marketing for award-winning Toronto Design Firm Powell & Bonnell.
Powell & Bonnell specializes in the creation of international luxury residences as well as a high-end collection of furniture, lighting and textiles. Their philosophy focuses on providing tailored lifestyle-centric solutions of exceptional quality to clients. Since each design is specially tailored, Powell & Bonnell is not confined to a signature design style. This enables the design team to create solutions to meet the lifestyle and desires of the client.
International and domestic design projects are orchestrated from their Toronto atelier and available in showrooms throughout Canada and the USA.
Powell and Bonnell’s luxurious designs have been featured in a variety of décor and interior design magazines. Their unique work has earned the firm numerous awards. Their most recent award: 2016 Canadian Interiors, Best of Canada Design Awards for their Lotus and Feugo table design.
Blend PR is enthusiastic to help spread awareness of Powell & Bonnell’s exquisite designs through digital marketing techniques. They will be handling the company’s social media accounts.
Instagram Handle: @powellandbonnell
Twitter Handle: N/A
Chris Binet, Publicist & CEO
Blend PR, a boutique agency specializing in beauty and lifestyle clients, has been chosen to conduct public relations for Q Esthetics Laser Clinic.
Q Esthetics Laser Clinic is the GTA's leading provider of advanced clinical skin care and personalized cosmetic treatments. Q Esthetics only offers FDA approved treatments performed by licensed physicians, cosmetic nurses and certified medical skin specialists utilizing the most advanced technology. Over the past 15 years, Q Esthetics has consistently sought the latest and most effective treatment options to achieve the best results for their patients. Q’s slogan - “with our best, you look and feel your best” encompasses this notion.
Q Esthetics has an impressive list of dedicated health professionals representing the company. These names include: Dr. David Engelberg, Dr. Melissa Hershberg and Morvarid Nasri. Having experience as a medical professional in China, founder Nancy Qiu was adamant on continuing her career as a medical professional when she moved to Canada. Nancy began conducting her practice using a combination of Chinese and Western medicine, producing incredible results for clients from these treatments.
Blend PR will leverage their elite list of beauty bloggers, editors and influencers to help gain attention for Q Esthetic’s upscale services. Blend PR aims to launch a makeover contest on social media where a lucky winner will be selected to receive free services from Q Esthetics. Their transformation process will be documented on social media for the public to witness the noticeable changes.
Instagram Handle: qestheticslaser
Twitter Handle: @QEsthetics
Chris Binet, Publicist & CEO
Blend PR has been hired to assist with media relations for the new startup, fivewalls. In today’s digital age, finding a partner with all the right credentials is just a click away - but who knew the same could be said for real estate?
Founded in 2014, fivewalls was created with a simple goal in mind: to connect home buyers with real estate agents that suit their needs. This free service uses a special algorithm to match sellers and buyers with the right real estate agents. Real estate agents pay fivewalls to create profiles on the site and home buyers and sellers can scroll through the candidates. All real estate agents are vetted and fulltime. Unlike a traditional brokerage, fivewalls does not have any of their own agents, besides their broker of record. This keeps the site fair and regulated.
The company is focused on transparency and building a foundation of trust. Home buyers and sellers have the opportunity to work with real estate professionals based on the validation and testimony of others on their profiles. This simplifies the process of finding the right real estate agent for each individuals needs. Transparent information is available on their profile showcasing years of experience, reviews, videos, bios etc.
Entrepreneur and founder Paul Hayman states that with the real estate market moving online, there was an increased need for people to research real estate agents and homes online. Agents from major brokerages including ReMax, Royal LePage and Sutton Group have joined fivewalls.
Blend PR aims to help the company gain recognition as thought leaders in the real estate market by assisting with the distribution of the first and only TREB (Toronto Real Estate Board) report. Curated by the experts at fivewalls, the TREB report highlight the housing trends happening in Toronto over the past 20 years.
Instagram Handle: fivewalls_app
Twitter Handle: five_walls
Chris Binet, Publicist & CEO
Blend PR has been hired to work on the social media accounts of Toronto-based fashion designer Annie Thompson.
Annie Thompson is a Canadian fashion icon and recipient of the 2017 Design Forward Vanguard Award for her leadership in eco-fashion for over thirty years. Thompson’s design pieces are entirely sourced in Canada and made with recycled and up-cycled fabrics. Her designs are unisex and created with style, comfort and utilitarianism (Thompson is nicknamed the ‘pocket-queen) in mind.
Leading Canada’s sustainable fashion community, Annie Thompson is not afraid to express her opinion on issues facing the fashion world. Her first and most recent show, BLACK BOX, used a variety of expressive art disciplines to create a dramatic show that made a direct commentary on the negative impact fast fashion has on the environment. The integration of art, fashion and sustainability is evident in her work. Her featured show pieces ranged from camouflage jumpsuits and oversized hoodies to rich chinoiserie; gold polka dot evening dresses, bomber jackets, smoking vests and voluminous, luxurious silk coats.
“My goal was to create timeless, sustainable, unique pieces that could be worn for many occasions - LIFE in general. The feedback that I have been receiving from my followers has been truly amazing” says Thompson.
Blend PR’s mantra – dare to be noticed, aligns with Thompson’s persona. Through her social media channels, Blend PR aims to increase visibility the of Annie Thompson’s dynamic pieces. Blend PR will also assist with event planning for her fashion shows, broadcasting her shows live on both Facebook Live and Instagram stories. Bold by nature and social by design, Blend PR will help express Thompson’s daring vision.
Instagram Handle: @anniethompsonstudio
Twitter Handle: N/A
Chris Binet, Publicist & CEO
Toronto-born jeweller Anne Sportun has hired Blend PR to assist with media coverage for her collection of fine jewellery.
Anne Sportun offers a timeless alternative to traditional fine jewellery with an extensive selection of contemporary handmade collections including bridal, engagement, custom and one of a kind designs. Sportun’s flagship store is located in the fashionable and vibrant Queen Street West neighbourhood.
All Anne Sportun jewellery is hand made in the Toronto studio and each piece of jewellery is handcrafted individually. Sportun prides herself on using original techniques of goldsmithing rarely used today (replaced 3D printers and new machines). This gives each upscale piece, longetivity, wearability and personality; helping personify her brand. In 2003, Anne’s contribution to the art of jewellery making was honoured by a Canadian postage stamp featuring an image of her hands making the jewellery.
Sportun’s designs are driven by her belief in a universal language of shape and form. According to Sportun, she looks to nature for inspiration and translates the subtle beauty or organic symmetry into her work.
Naturally, Blend PR is a good fit for Sportun to choose for PR coverage and has experience gaining media exposure for a variety of fashion clients including Dean Davidson and Vanguard award winner Annie Thompson.
Blend PR will manage media relations to introduce the brand to fashion and lifestyle media, reach out to notable influencers and host exclusive viewing events in Toronto.
Instagram Handle: @annesportun
Twitter Handle: @annesportun
Chris Binet, Publicist & CEO
Dr. Robert Jones, BSC, MD, ABHRS, CCFP, FISHRS of Dr. Robert Jones Hair Transplant Centre has selected Blend PR as its public relations agency to help promote the newest, most innovative hair loss procedures and products changing the hair loss industry.
Every year, hundreds of thousands of women and men suffer from unexpected hair loss, yet it is not a common topic discussed throughout the media. Dr. Robert Jones aims to make hair loss less taboo, leading the way with the latest technologies and techniques to hit the hair loss market.
Dr. Robert Jones is a physician dedicated to full time hair transplantation, providing state-of-the-art hair transplants. All transplants are done at his transplant center in Oakville, Ontario and performed by Dr. Jones himself, unlike many other other physicians dedicated to hair transplant surgery. Dr. Jones has been featured on many hair transplant networks, websites and television series.
Blend PR focuses on health, beauty, fitness and lifestyle clients; helping achieve media coverage for clients such as Q Esthetics, Studio Lagree, Simply Protein, Blend and Boost, etc. Blend PR will manage media relations for Dr. Robert Jones to continue gaining coverage for his unparalleled work with lifestyle and health media.
Celebrity Hair Stylist and Marilyn Dennis on-air personality, Aaron O'Bryan, recently received a FUE transplant by Dr. Jones. Aaron has been very candid about his experience having a hair transplant with Dr. Jones and has written about his experience on his social media channels. Having an individual with star power speak out about his own challenges with hair loss will bring more attention to the issue and a voice for those suffering in silence.
Instagram Handle: @drrobertjones
Twitter Handle: @DrRobJones
Chris Binet, Publicist & CEO
Toronto, ON (May 27, 2016) — Sophie Grégoire Trudeau once again impressed fashion followers with her all Canadian-designed looks while accompanying Prime Minister Justin Trudeau for their visit this week to Japan for the G7 summit. Canadian jewellery designer Dean Davidson, recently nominated for the CAFA nominee for Accessory Designer of the Year, created a custom pair of earrings for Grégoire Trudeau inspired by a traditional Japanese hand-fan which she wore on Thursday.
The earrings adorned with specially cut green onyx stones were designed after Davidson was approached by Grégoire Trudeau’s stylist and friend Jessica Mulroney about collaborating on creating a custom pair of earrings specifically for the Japan visit.
Davidson explained it was important to carefully consider Japanese culture when designing the earrings: “Sophie has incredible style and is thoughtful in her fashion choices so we made an effort to honour Japanese culture in a tasteful and elegant way. This design is a beautiful nod to the iconic Japanese symbol while remaining contemporary, current and true to the Dean Davidson aesthetic.”
Grégoire Trudeau continues to bring Canadian fashion to the international stage and Davidson says it’s a pleasure to see his work showcased: “Sophie’s influence is growing quickly and it’s always an honour to have my designs worn by someone so kind and graceful.”
Since launching his eponymous jewellery line in 2007, Davidson has become an internationally celebrated designer with his creations consistently gracing the pages of renowned publications like Vogue, Harper’s Bazaar, Marie Claire and InStyle. Based in Toronto, in addition to now being available on Gilt.com, his unique designs can be found in over 250 select boutiques across the globe and seen on such high-profile clients such as Sophie Grégoire Trudeau, Jessica Alba, Rihanna, Katy Perry, Olivia Wilde and Demi Lovato. Davison was recently nominated for Accessory Designer of the Year at the 2016 CAFA Awards.
Every piece of Davidson’s jewellery holds its own story, designed to make the wearer feel confident and unique. Whether it’s masculine shapes paired with feminine textures, or architectural lines and contrasting fluid gemstones, the common thread found throughout Davidson’s creations embody an unexpected combination of minimalism with maximum impact.
All of Davidson’s pieces are cast out of high quality brass and then plated in 22KT gold, rhodium or 22KT rose gold. His unique and signature brushed finish gives a timeless and luxurious quality to his designs. Every season he chooses a different selection of gemstones to further enhance the collection. The gemstones are all custom cut and polished in India and complement his forward-thinking aesthetic. Davidson’s clean and tasteful designs are chic and versatile, geometric and fluid, and most importantly, current and enduring.
For more information on Dean Davidson, visit: http://deandavidson.ca/
Chris Binet Publicist