Winter Hair Reset: Great Hair Weeks. All Winter Long.

Winter hair needs more than a quick fix. When it comes to hair, the winter months bring added stress: cold air, indoor heating, and frequent washing leave hair feeling dry, brittle, and dull. This January, OLAPLEX is reframing winter hair care with a routine that is built to last, locking in results long after your wash day by introducing new hair essentials that elevate your current routine and deliver Great Hair Weeks. All winter long.

RICH HYDRATION MASK

When hair feels brittle, or you notice increased breakage from harsh winter weather, your go-to intensive treatment to immediately bring strength and resilience back is RICH HYDRATION MASK from OLAPLEX. 

This deeply restorative, moisturizing hair mask for dehydrated hair or medium to coarse hair types is formulated with Biomimetic Cuticle Technology to lock in intense hydration and strength and seal hair cuticles for up to 5 washes to prevent moisture loss. RICH HYDRATION MASK instantly reduces and protects against breakage up to 5 washes while delivering shine and all-day frizz control.

  • Instant hydration that lasts through 5 washes*

  • Strengthens hair and prevents breakage even after 5 washes

  • Creates shine and all-day, humidity-resistant frizz control

*On bleached hair tresses

WEIGHTLESS NOURISHING MASK

For finer hair that still needs repair without heaviness, OLAPLEX WEIGHTLESS NOURISHING MASK offers Weightless Volumizing Hydration for Fine Hair, adding moisture without compromising volume or bounce.

This cuticle sealing, instantly volumizing hair mask for fine hair to medium hair is formulated with Biomimetic Cuticle Technology to lock in lightweight hydration and seal hair cuticles for 5 washes. It immediately boosts shine, reduces breakage, and helps prevent snapping wash after wash to support length retention over time.

  • 2X Hydration Instantly with 1.5X hydration after 5 washes*

  • Reduces and prevents breakage even after 5 washes

  • 2X Volume Instantly & All Day

*On virgin hair tresses

Complete Your Winter Routine

N°.0.5 SCALP LONGEVITY TREATMENT

Hydrating and Strengthening Scalp Serum N°.0.5 SCALP LONGEVITY TREATMENT from OLAPLEX is the crucial first step for a healthy scalp environment, mitigating the dryness often caused by winter conditions.

Balancing, strengthening, anti-aging scalp serum is a winter haircare routine must-have as the scalp ages faster than all other skin and can directly affect hair health. Smooth, shiny, healthy hair starts with a healthy scalp. This weightless scalp serum immediately hydrates and soothes the scalp as it protects against factors that accelerate scalp aging to promote hair health over time. For all hair and scalp types.

JUMBO OLAPLEX N°.7 BONDING OILTM


This anti-frizz & heat protection hair oil from OLAPLEX is your hero product for winter. OLAPLEX N°.7 BONDING OILTM is a highly concentrated, weightless styling oil for every hair type, boosting shine and softness instantly, strengthens to reduce breakage, controls frizz and flyaways and offers heat protection up to 450°f/232°c. 


Your winter hair essential is now launched in a new 60 mL jumbo size at Sephora

For images, click here.


For more information, please contact: info@blendpr.com

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